What if pleasure was good?

This post is a compiled snippet from a Twitter thread that I've transported over here for posterity. The original thread started here: https://twitter.com/b_cavello/status/1133745604763541505

I know there are lots of historical and maybe even evolutionary reasons for how things are,
but I’m genuinely curious what the world might look like if we had a different relationship with more types of sensual pleasure.

Like in the USA, it’s generally agreed that temperature pleasure through air conditioning is socially acceptable in a way that other sensual pleasures are not.

I knew someone who answered a question about the greatest earthly pleasures as “temperature gradients,” and that has stuck with me as one of the greatest answers I’ve heard.
Moving from the cold into a cozy room or feeling a cool refreshing feeling in summer heat? AMAZING

How might we design our built environment differently if our society did not taboo certain types of comfort and pleasure? What might be the mundane, background version of sensations that presently seem luxurious or inappropriate for everyday experience?

Maybe we’d further prioritize clothes made of super comfy soft or silky fabrics. Maybe we’d incorporate more vibrations and massage settings into furniture. Maybe our wearable health trackers would more often incorporate our reproductive organs. Maybe scents would be important.

What if we invested more in understanding pheromones and other sense augmentation? What if our clothes and environment were built more around bodily fluids? (Would we have wicking fabrics like for sweat?) What if we had scratching brushes like those cute cow videos???

 
Happy cow rubbing up against a rotating brush roller